Pro Bono Website Development for a Charity Organization to Increase Their Outreach

Client Overview

A charity organization focused on environmental conservation and community engagement, working to raise awareness and funding for local conservation efforts. They rely heavily on community support and outreach to fulfill their mission.

The Challenge

The charity’s existing website was outdated and did not effectively communicate their mission or engage potential donors and volunteers. They needed a modern, user-friendly website that could serve as a hub for information and outreach efforts.

The Solution

MT BYTES provided pro bono website development services, creating a responsive and visually appealing website using WordPress. The new site featured donation integration, event calendars, volunteer sign-up forms, and engaging content that highlighted the charity’s initiatives and impact.

Implementation Process

Phase 1: Conducted stakeholder interviews to gather requirements and understand the organization’s goals.
Phase 2: Developed a wireframe and design prototypes for the new website.
Phase 3: Built the website on the WordPress platform with a focus on user experience.
Phase 4: Implemented SEO best practices to improve online visibility.
Phase 5: Provided training on website management and content updates for staff.

Results

Increased website traffic by 200% within the first three months of launch.
Improved engagement metrics, with a 40% rise in volunteer sign-ups and donations.
Enhanced online presence led to greater awareness of conservation efforts in the community.
Received positive feedback from users regarding the website’s usability and design.

Key Takeaways

This project showcases MT BYTES’ commitment to community service through technology. By providing pro bono website development, MT BYTES enabled the charity to expand its outreach and better engage with supporters, ultimately advancing its mission.